Posts made in February, 2011

The 4 Things Needed to Create a Website

Posted by in Basics, Web Design | 0 comments

The 4 Things Needed to Create a Website

There are 4 things required to create a website.  Here is what you will need:  A Website Host (The place to keep or store your website on the web) A Domain (The address for your website) A Website Design (The look and layout) Content (The information that people come to your website for) If creating a website is something very new to you and the 4 above requirements don’t completely make sense here is a good way to think about the virtual world in terms of the physical world. 1. A Website Host The website host is where your business is located.  This will be a server located at...

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How to Choose the Right Domain

Posted by in Marketing, Tips, Web Design | 2 comments

How to Choose the Right Domain

There is a lot more that goes into choosing a domain than just using your company name.  Going with your company name can be good, but it isn’t always the best thing to do depending on your situation.  If you are a law firm and your name is Goldstein, Brown, Lufawitz, Kandor and Associates that makes for a really lousy domain that no one will ever find, goldsteinbrownlufawitzkandorandassociates.com. First, don’t just try typing your domain in the address bar of your web browser and expect it to  accurately tell you if your domain is already used or not.  Just because nothing comes...

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The Art of Search Engine Optimization

Posted by in Marketing, Tips | 1 comment

The Art of Search Engine Optimization

There is no one perfect formula that can guarantee you a top spot in the search engine rankings, and for that matter, there is no one top spot.  There will easily be dozens of key words and different combinations that you hope your website will appear under.  Trying to nail down a secrete method to achieve your desired ranking in the ever changing and highly competitive market of the Internet is like building your house on shifting sand.  SEO is not a science where results can be tested and consistently reproduced, some consider it closer to alchemy, which isn’t too far off, but I like...

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